The meeting of beibon 2016 marketing center ended satisfactorily
On 27-28 February 2016, North Glass shares held the first North Glass Marketing Center Conference in Luoyang. The meeting was divided into product basic knowledge training, sales skills training, marketing center functions and framework documents issued, comprehensive evaluation test. 120 business elites and marketing staff from Luoyang, Shanghai, Tianjin, Beijing and Guangdong took part in the meeting.
The president of the North Glass Corporation and the general manager of the steel industry department attended the meeting and made an important speech. In his speech, the president of the University of science introduced the purpose of the meeting of the North Glass marketing center. He said that the first marketing center of the north glass conference was held in order to transfer the purpose of establishing the marketing center - to establish the group's unified external form. Two is to organize all sales personnel to concentrate on the product knowledge of the various business departments of the group, to introduce the group product information to the customers more comprehensively, to break the current situation of the independent sales of various undertakings and to broaden the marketing channels; the three is to promote mutual communication between the sales staff of the various undertakings, to enhance understanding and to share information. At the same time, we will further help the Department to improve and improve the professional knowledge and sales skills of the business personnel, create a strong business team, strengthen the sales force and market promotion, and better the marketing work of the industry market.
In the first day of training, 11 business departments introduced their own product classification, technical characteristics, market distribution, and organized a tour of the top series of glass steel production line. On the morning of the second day, all the members of the meeting took the exam, and carried out rewards and punishments according to the results of the examination. In the afternoon, the marketing experts hired by North Glass introduced the sales communication skills, case analysis and other aspects. Through the wonderful explanation of sales managers, technical managers and marketing experts from the sales center of various business departments, and the personal experience of the company's products, we are encouraged and full of longing for the future. During the two-day marketing center meeting, the president of Gaoli participated in the training, examination, and trainees to understand the training results, to listen to suggestions. Chief Executive Officer emphasized that there is no upper limit for the group to support the operation of the division, and encouraged everyone to keep up with the group's pace of progress, so that the North Glass brand continues to carry forward!
Through this training, all the sales staff have learned the relevant knowledge comprehensively and systematically, and summarized the problems encountered in the actual work. The successful convening of the marketing center has benefited all of us. We have expressed the opportunity to learn and communicate with the group, better to implement the learned knowledge and methods to the actual work, and to strengthen the information communication between the colleagues.